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Leadership Team

John Costello, Chief Global Customer and Marketing Officer

John Costello joined Dunkin' Brands in 2009 as Chief Global Customer and Marketing Officer.

John oversees Dunkin' Donuts' strategic worldwide marketing efforts and brand identity, serving as head of the Dunkin' Donuts U.S. marketing team and partnering with the operations team to further drive sales. He also provides functional direction to the Dunkin' Donuts international marketing team, as well as Baskin-Robbins U.S. and international marketing teams.

One of the early pioneers of multi-channel marketing, John has served as the Executive Vice President of Merchandising and Marketing at The Home Depot, Senior Executive Vice President of Sears, and Chief Global Marketing Officer of Yahoo. He has also led several companies, including serving as President of Nielsen Marketing Research U.S. Earlier in his career, John Costello held a number of senior marketing and brand management positions at The Procter & Gamble Company and also served as Senior Vice President of Sales and Marketing at Pepsi-Cola, USA.

John was named one of the 30 Most Influential People in Marketing by Advertising Age, one of the Top 10 Merchants by DSN Retailing Today and was elected to the Retail Advertising Hall of Fame. He is also a director of The Ace Hardware Corporation.